Marketing Manager
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- Львовская Область
- Постоянная работа
- Полная занятость
As IMCP expands its offline programs—including workshops, seminars, and large-scale conferences—strategic marketing, effective execution, and audience engagement are critical to success.Key Responsibilities
- Develop and implement comprehensive marketing strategies for all offline programs.
- Organize and manage marketing activities across multiple channels.
- Lead project execution, oversee all stages of program launches, and ensure milestones are met.
- Allocate and monitor marketing budgets effectively to maximize ROI.
- Identify new ideas to improve key metrics, optimize conversion at each stage of the funnel, and test hypotheses for scalable growth.
- Collaborate with influencers and manage PR campaigns to increase visibility and credibility.
- Implement content strategies that support offline program promotion and audience engagement.
- Achieve SQL (Sales Qualified Leads) targets through targeted marketing initiatives.
- Manage relationships with contractors, agencies, and external partners.
- Provide weekly and monthly reporting with clear insights on performance and results.
- Minimum 3 years of experience in a similar marketing role.
- Proven success in promoting travel projects, conferences, or large-scale events.
- Demonstrated experience
- Analytical mindset: ability to structure and process qualitative and quantitative data and draw actionable conclusions.
- Team leadership and collaboration skills: ability to inspire and coordinate cross-functional teams.
- English proficiency at B2 level or higher.
- Work for a globally recognized and fast-growing coaching and training organization.
- Competitive salary with fixed and performance-based components tied to KPI achievement.
- Fully remote work with flexible scheduling.
- High ownership and influence over IMCPs offline program marketing strategy and execution.
- Collaborative, learning-oriented team environment.
- Opportunity to shape the promotion of a thought-leadership brand at a global scale.